Dr Nicolas Li
Dr Nicolas Li FHEA, CMBE
Senior Lecturer in Strategy
My profile
Biography
Dr Nicolas Li is a Senior Lecturer (Associate Professor) in Strategy at the Department of Strategy, Enterprise and Sustainability. He is a Fellow of the Higher Education Academy and a Certified Management & Business Educator. He holds a BA in mathematics from the University of British Columbia, an MSc in management from the University of Aberdeen Business School, and a PhD in management from Adam Smith Business School at the University of Glasgow.
He has worked at the Universities of Dundee and Glasgow. Currently, he serves as an external examiner for Leeds Beckett University, Lancaster University and De Montfort University (Dubai).
His research has been published in internationally excellent journals, including the Journal of Business Research, Business Strategy and the Environment, International Marketing Review, International Business Review, and International Journal of Entrepreneurial Behavior & Research. His interests include internationalization strategy, corporate social responsibility, and international entrepreneurship.
Enquiries from those interested in doing a PhD under his supervision are always welcome.
Research outputs
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Books (authored/edited/special issues)
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Chapters in books
Li, N., Jones, M.V. (2015) 'Internationalization of SMEs in Scotland.' Handbook of Research on International Entrepreneurship Strategy: Improving SME Performance Globally. pp. 333-350.
Dimitratos, P., Li, N. (2014) '"Where to" international entrepreneurship?: An exploration of seminal articles.' The Routledge Companion to International Entrepreneurship. pp. 29-43.
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Journal articles
Xu, Y., Ji, J., Li, N., Borah, D. (2024) 'How do executive excess compensation affect enterprise technological innovation: evidence from a panel threshold model of Chinese biopharmaceutical companies.' Journal of Business Research, 179
Li, N., Borah, D., Kim, J., Ji, J. (2022) 'Internationalization of transnational entrepreneurial firms from an advanced to emerging economy: the role of transnational mixed-embeddedness.' International Journal of Entrepreneurial Behaviour and Research, 29(3) pp. 707-737.
Huang, C., Chang, X., Wang, Y., Li, N. (2022) 'Do major customers encourage innovative sustainable development? Empirical evidence from corporate green innovation in China.' Business Strategy and the Environment, 32(1) pp. 163-184.
Zhang, S.X., Looi, K.H., Li, N., Wan, X., Li, J. (2021) 'Individual-level heterogeneity in mask wearing during the COVID-19 pandemic in Malaysia.' American Journal of Tropical Medicine and Hygiene, 105(6) pp. 1516-1518.
Ji, J., Li, N., Liouka, I., Fletcher, M., Tang, Y.K., Slow, J. (2021) '“Where to” micromultinationals? A tribute to Professor Pavlos Dimitratos.' European Management Journal, 39(4) pp. 404-409.
Dimitratos, P., Buck, T., Fletcher, M., Li, N. (2016) 'The motivation of international entrepreneurship: the case of Chinese transnational entrepreneurs.' International Business Review, 25(5) pp. 1103-1113.
Li, N., Dimitratos, P. (2014) 'How do business-level strategies affect multiple market servicing modes in the foreign country?.' International Marketing Review, 31(5) pp. 526-546.